We are looking for an experienced Digital Marketing professional responsible for developing a cohesive digital marketing strategy that ensures strong brand presence, increases market share, drive lead generation and contributes to business growth.

Key Responsibilities

• Direct the design, development, and implementation of digital marketing campaigns to enhance brand awareness, retain customers, generate new leads and/or promote products & services.
• Develop and implement enterprise-wide website monetisation strategy aligned to the business growth objectives
• Build and grow the monetisation roadmap
• Set specific monetisation objectives and monitor progress
• Measure ROI and KPIs and prepare the budget
• Provide forward-thinking ideas and technical advice to effectively position Company messages and deliver superior client experience across all digital platforms including the website, and social media channels
• Work closely with different internal teams to ensure consistency through all digital marketing channels

Experience & Expertise

• In-depth knowledge of integrated marketing and digital disciplines (including audience identification and analysis, targeting, experience design, digital production, and online analytics)
• Proven experience with online marketing tools and web-based technologies
• Possess hands-on experience with SEO/SEM and CRM software
• Be highly motivated, able to act independently, and possess process strong management skills
• Must demonstrate maturity and receptivity to developing and trying new things. Ability to lead cross-functional teams; manage complex projects

Job Description

• Design & develop in WordPress & theme development
• Website designer exp in PHP, MYSQL, HTML, DIV, CSS, Javascript
• Experience with WordPress plugin development
• Problem Solving & Debugging in the Live Environment
• Should have excellent written communication skills (English)
• Converting web layouts into web pages using HTML & CSS3
• Designing mobile-friendly HTML5 pages
• Speed Optimization

Responsibilities and Duties

• Design web pages, brochures, logos, signs, books, magazine covers, annual reports, advertisements, and other communication materials.
• Create these materials by hand or by using technology, including computer software programs. Adobe's Creative Suite—including Photoshop, Illustrator, InDesign, and more
• Meet with clients to gain an understanding of what they want their proposed communications to look like. Create or incorporate illustrations, pictures, and designs to reflect the desired theme and tone of the communications.
• Select type size and style to enhance the readability of text and image.
• Produce drafts for review by clients and make revisions based on the feedback received.
• Review final productions for errors and ensure that final prints reflect client specifications.

Qualifications & Skills

• Basic drawing skills
• Creativity and imagination
• Eager learner and observant
• Have an eye for detail
• Knowledge of graphic design software
• Good listening and communication skills

Responsibilities and Duties

• Write blog posts and marketing copy
• Proofread, re-structure and edit articles/blogs
• Update websites and social media pages with new content
• Optimise published pieces using SEO guidelines
• Generate new ideas around industry-related topics

Qualifications & Skills

• Proven work experience as a Content Editor, Web Editors similar role
• Portfolio of published work if available.
• Excellent writing and editing skills in English
• Attention to detail
• Hands-on experience with Content Management Systems (e.g. WordPress).